Santa Pola's Innovative Tourism Modernization
Santa Pola, a popular tourist destination in Spain, has taken a significant step forward in its digital tourism strategy with the integration of an AI-powered tourist planner on its official website, www.turismosantapola.es. Funded by the EU's Next Generation programme and the Sustainable Tourism in Destination Plan (PSTD), the redesigned website now offers a more user-friendly experience, catering to visitors before, during, and after their trips.
The AI-powered tourist planner, named Cicerone, is the star attraction of the new website. This smart tool generates personalized itineraries in seconds, analysing the number of days tourists are planning to visit, their interests, and the types of travellers they are. The planner's key feature is an AI chatbot capable of communicating in up to 95 languages, ensuring that international tourists can access immediate multilingual assistance.
The Cicerone planner simplifies the planning process, providing smart, adaptive recommendations that help tourists optimize their visits according to their interests. It recommends activities, routes, and relevant attractions, enhancing engagement with Santa Pola's offerings. The planner also connects users with local clubs and businesses through Meteosport Santa Pola, which recommends sports activities based on weather conditions.
In addition to the Cicerone planner, the new website features gamified heritage routes that blend culture and fun through interactive learning. These routes aim to improve visitor engagement, positioning Santa Pola as a smart tourist destination. The website's modern, intuitive layout works on all devices, ensuring a seamless user experience.
The digital transformation of Santa Pola's tourism website is part of a broader effort to enhance visitor engagement through innovative and sustainable technology. The integration of the Cicerone smart tourist planner is a testament to this commitment, providing a personalized and efficient way for tourists to plan their trips.
In conclusion, the new website and its AI-powered tourist planner represent a significant leap forward for Santa Pola's digital tourism strategy. By offering personalized travel planning and real-time multilingual assistance, the Cicerone planner is set to enhance the visitor experience, making Santa Pola an even more appealing destination for tourists from around the world.
The AI-powered tourist planner, Cicerone, integrates artificial intelligence and offers personalized travel itineraries based on a visitor's interests, number of days, and travel type, enriching the travel experience at Santa Pola. Furthermore, Cicerone's multilingual AI chatbot caters to international tourists, making communication seamless and instantaneous. This technology innovation, part of Santa Pola's digital tourism strategy, is designed to improve visitor engagement and establish Santa Pola as a smart, appealing tourist destination merged with technology and culture.
